Digital Campaign Lead (Talent Pool) - Manager

Join Erajaya, a leading player in Indonesia’s dynamic digital and retail landscape, as a Digital Campaign Lead (Manager). In this pivotal role, you will spearhead end-to-end digital campaign strategies, bridging business objectives with innovative marketing solutions. Located in the vibrant heart of Jakarta Raya, you'll drive impactful campaigns that resonate with our diverse customer base.

As a Digital Campaign Lead, you'll work closely with cross-functional teams to develop and execute digital marketing campaigns that drive engagement, increase brand awareness, and boost sales. You'll leverage data analytics to measure campaign performance and optimize strategies for maximum ROI. This role offers a unique opportunity to shape the future of digital marketing at Erajaya, where creativity meets data-driven decision making.

📋 Tanggung Jawab Pekerjaan

• Develop and implement end-to-end digital marketing strategies that align with business goals.
• Manage and optimize digital advertising campaigns across various platforms, including Google Ads, Facebook Ads, and Instagram Ads.
• Analyze campaign performance using tools like Google Analytics and Meta Business Suite.
• Collaborate with the creative team to develop compelling ad creatives and content.
• Monitor and report on key performance indicators (KPIs) to stakeholders.
• Stay updated with industry trends and best practices in digital marketing.
• Lead a team of digital marketing specialists, providing guidance and support.
• Ensure compliance with all advertising regulations and guidelines.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record in managing successful campaigns.
• Proven experience with digital advertising platforms such as Google Ads, Facebook Ads, and Instagram Ads.
• Strong analytical skills with experience using data analytics tools like Google Analytics and Meta Business Suite.
• Certification in Google Ads or Meta Blueprint is a plus.
• Excellent communication and leadership skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Familiarity with Indonesia's digital marketing landscape and consumer behavior.

🛠️ Keahlian

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